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Team

A cricket dad, a coach, and a journal.

MindMePlay started with a coach's routine and a twelve-year-old who used it. Around the app are advisors who played and coached the professional game, each with their own expertise, and an independent Data Protection Officer who keeps children's data safe.

Santhosh Ragalpavi Balasubramaniam
Founder

Santhosh holds a Master's in Human-Computer Interaction from UCL and has spent twenty-five years in design, fifteen of them on products for BP, Maersk, Lloyds and Santander. An entrepreneur since 2002, he founded UX Ahead, a design consultancy, and Unicorn Designer Hub, a mentoring community for designers.

Cricket runs alongside. He ran Empower Cricket Academy for two years, managed junior sections in UK club cricket, and has consulted for cricket academies and coaches since 2018, Spin Bowling Clinic among them. MindMePlay began with his sons' coach's routine and the journal the family kept. He designed, built and launched the app himself, now live in four countries, and makes every product and design decision in the company.

Sanjaya Rodrigo
Performance Mindset Advisor

A former Sri Lankan First-Class cricketer who represented Sri Lanka at the Under-19 World Cup, Sanjaya brings more than 20 years across cricket, coaching, mindfulness and performance development, alongside a BA (Hons) in Sports Studies, a Diploma of Counselling, and over 15 years of personal meditation practice.

Through Happiness Is The Path and Mindfulness for Performance Excellence, he has helped athletes build focus, resilience and confidence, while reconnecting them with the enjoyment that drew them to their sport in the first place. He coached the founder's sons, and advises MindMePlay on content and on the parent and player development side.

Nick Denning
Performance and Player Development Advisor

Nick Denning is a performance coach and former professional cricketer who played for MCC Young Cricketers and Essex. He spent eleven years as Personal Development Manager at the Professional Cricketers Association, and has been Head Coach of the Southern Vipers and of Berkshire Women and Girls.

He works with schools and academies across the south of England, coaching players to prepare well, handle pressure and come back from setbacks.

Julian Wyatt
Partnerships and Coaching Advisor

Julian Wyatt is an ECB Level 4 Master Coach and batting specialist whose working life has been in cricket for more than forty years. He played professionally for Somerset and spent eighteen years at the club, as a player, schools development coach and youth development officer, and finally as Academy Director and Second Eleven coach.

He went on to lead Mid Canterbury Cricket Association in New Zealand as Chief Executive, and was Director of Cricket at the University of Exeter from 2009 to 2016. He co-founded Runmaka, a VR cricket training platform, and today coaches players one to one, in person and remotely, and supports coaches in clubs, schools and academies.

Alex Goodman
Data Protection Officer

Retained and independent. Every decision on children's data is taken on his written advice and recorded. He runs his own data protection practice.

A coach's routine, built into an app

A coach's rehearsal and a journal that worked, designed into a daily practice by the founder. The story.

Cricket people

Three advisors who played and coached the professional game, each with their own expertise.

Independent advice on children's data

Every decision on children's data is taken on the written advice of an independent Data Protection Officer, and recorded.

UK, India, Australia, New Zealand

An app live in four cricket countries, with the same method and the same rules in each.

MindMePlay Free on both stores.Get the app